Superfat Designs’ Red Packets

Celebrating tradition through contemporary designs

Red packets are a must-have for those who celebrate the Chinese New Year. In Singapore, it’s common for vendors to send their clients a box of custom-made red packets (fresh off the prints, with no money inside!) to express their gratitude and blessings for the coming new year. Since Lunar New Year 2016, it has become a tradition for me and my team to work on Superfat Designs’ annual red packet.

Photography courtesy of Superfat Designs & superadrianme.com

  • Graphic Design
    Printed Merchandise
    Typographic Exploration

  • Design
    Jessica Lauw, Art Director & Designer
    Samantha Dharmasetya, Designer
    Victor Chandra, Designer

    Client
    Wei Zhang Lin, Founder of Superfat Designs

  • Singapore

Project Details

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